13. ¿Qué eslogan propondría para una campaña nacional de lectura?
Moriría de hambre como publicista, soy incapaz de eslogan alguno. En cualquier caso, creo que el hábito o el vicio de la lectura, como el amor o la gripe, simplemente llega, en un momento dado, a alguien. Y otras veces no llega nunca, y punto. Es un hecho, casi fatídico, casi irremediable. Hay lectores y no. Hay amantes y tías solteronas. Así es la vida, ¿no?
Roberto Martínez Bachrich en una entrevista para letras libres
Imagen vía:
Tags: #granuja quotes #literatura #lectura #publicidad #negocio #se amañan campañas
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13. ¿Qué eslogan propondría para una campaña nacional de lectura? Moriría de hambre como publicista, soy incapaz de...
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